Monday, March 6, 2017

The small camera that thinks big

Cameras have become a part of our lifestyle. This is especially true when traveling where we take pictures of everything that sparks our interest, or the scenes we want to revisit in the future. 

At present, the demand to be able to take great pictures using a lightweight and portable device anywhere you go has led to the abrupt development of smartphone cameras. However, smartphone cameras have their limits too. Over the years, while point-and-shoot cameras have become better, and smaller DSLRs start to flood the market, the compact interchangeable lens camera segment is gaining popularity to adventurous people who want to take great pictures in a compact body with the ability to change lenses. 

Equipped with an APS-C sensor that's several times bigger than your average smartphone's camera for better quality and detailed pictures. 

Take for example Sony's a5000 from their alpha camera line. Physically, the a5000's size is comparable to a point-and-shoot camera yet capable enough to rival some DSLRs in image quality - perfect for travelers who have limited luggage space or who don't want to carry huge DSLRs like me lol. Another advantage of the a5000 is the flip up LCD screen that makes for the best quality selfies with lovely soft backgrounds. Full HD video recording meanwhile allows travelers to record high quality videos that can be shared via the HDMI port. Of course, all of these notable features are nothing without the long-lasting battery that can last up to 420 shots before needing another top-up. 

Personally, my favorite feature of the a5000 is the WiFi with NFC for instant easy photo sharing among my friends' and family's devices. 

Different Picture Effects and styles are also available to bring out the creativity of the users too. And with the ability to download additional apps such as Time Lapse and Multi-exposure like a smartphone, it's like upgrading your camera at no cost! Speaking of cost, one of its key selling points is its price tag. At Php 22,999 the portable, capable yet affordable a5000 is the best camera for people who love to travel.


The perfect Home Entertainment Companion for the Modern Pinoy Family

There's no denying that Sony has become a staple in the world of entertainment, whether mobile or at home. With over 50 years of presence in the industry, Sony has shocked the world numerous times with cutting-edge technology that undeniable changed the way people enjoy different types of media - Portable Walkmans, Cyber-shot cameras, Xperia phones and Playstation gaming consoles to name a few.

Since moving into our home in the late 90s, I grew up with Sony products. Whenever my mom or dad gets a new electronic device, it always has to be from Sony - I never had to ask why. Every product screams class and quality at first glance, a plus for design connoisseurs and minimalists like me lol. Wait til you turn them on and get blown away by the products' performance even after years of use. Even our two WEGAs lasted over 10 years before we got our BRAVIAs. How's that for durability and value. 

Moving on to 2017, where new home television trends seem to pop out of nowhere, Sony's television line has become greater than ever. With the increasing number of 4K content available (4K = four times the resolution of Full HD!), Sony realized the need for 4K televisions at different price points for every buyer. Equipped with the exclusive 4K X1 processor, this ingenious chip enhances Clarity, Color and Contrast in the X8000D. Picture quality will still be impeccable as ever, even with lower resolution media played on it through upscaling. Another notable feature is the HDR (High Dynamic Range) support, this further boosts picture quality with controlled brightness for lifelike and more natural images. Powered by Android TV, the X8000D is the best the perfect Home Entertainment companion for the modern family with thousands of apps and contents which can be accessed online - perfect for hours and hours of TV marathon with family and friends. 

Combining Sony's expertise in producing immersive sound, true-to-life pictures, inventive features and lasting build quality. The X8000D deserves a place in every one's home.